The Case for Coaching
Making evidence-based decisions
Published: June 2006
This title will be delivered within 3 and 5 days
DescriptionIf you are asking someone to spend money on coaching shouldn't you be able to prove they will get a return on that investment?
Whether you are a coach selling your services or an in-house manager in charge of your organisation's coaching programme, you need to have an answer when the Finance Director asks: Is all this money we are investing in coaching worth it?
Coaching is an expensive development option and it isn't appropriate in every circumstance. You will have a lot more credibility if you can make a business case for investment, based on sound research data, that sets out where, and how, coaching will work and what the return will be on that investment.
To help you make the case for coaching the CIPD have trawled through all of the research on coaching. We can tell you when it's effective and when it's not. We can tell you what the benefits are for the individual and what they are for the organisation. We can tell you what you need to do to make it work and what not to do.
This book will help you make a compelling case for coaching.
PART 1: SETTING THE SCENE
Setting the Scene for Coaching: The Current Landscape
Making the Wider Case for Learning and Development
HR's Role in Managing Coaching
PART 2: REVIEWING THE EVIDENCE
Does Coaching Work? An Organisational Perspective
Executive or External Coaching
The Manager as Coach
The Internal Coach
Learning Lessons about Organisations' Coach Training Programmes
Factors Contributing to Effective Coaching
Gaining an Insider View: What do Coaches have to say?
PART 3: EVALUATING RESULTS AND BUILDING THE CASE FOR COACHING
A Brief Look at Evaluation
Making the Case for Coaching
Jessica Jarvis is the CIPD Adviser on Learning, Training and Development.David A. Lane
David is a coach and academic. He is visiting Professor to the School of Education at Middlesex University and has been an executive coach for 20 years. David is Research Director at the International Centre for the Study of Coaching at Middlesex University and Director of the Professional Development Foundation. He chairs the BPS Register of Psychotherapy and is convenor of the EFPA Psychotherapy Group.Annette Fillery-Travis
Annette is Senior Research Fellow at Middlesex University. Annette is Programme Director and research supervisor at the Professional Development Foundation. Her research career has spanned the clinical, natural and social sciences and she has over 70 publications in these literatures.