2nd Edition
John Kew, John Stredwick
Pages: 424 Published: May 2008
ISBN: 1843982048
ISBN13: 9781843982043
Price: £39.99
Member price: £35.99
Student discount price: £31.99
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Description
Business Environment is ideal for students taking modules in the Business Environment or Business Context areas of an HR or business degree programme. It is written to cater for both undergraduate and postgraduate level modules as well as for students taking the new CIPD Leadership and Management module 'Managing in a Strategic Business Context'.
Presented and written in an easy-to-use format, for students with little or no prior knowledge of the subject area, the text enables students to gain key knowledge of the environmental influences - economic, social and legal - that are essential in developing an understanding of business strategy at every level. This fully revised and updated second edition includes:
- New material including more on organisational environments and strategy
- A case study led approach with more real-world and international cases
- Full coverage of the PDS standards on the 'Managing in a Strategic Business Context' module
- Lots of new research from the CIPD and elsewhere
Packed with features such as chapter objectives, student and seminar activities, self assessment questions, case studies, key learning points and further reading, this text is guaranteed to enhance any business student's learning experience. This text also provides access to a revised and improved companion website with additional exercises and tutor lecture notes.
Contents
Organisations and their Environment
The Competitive Environment
The World Economy
Government Policy
Regulation
Demography
Social Trends
Technology
Ethics, Social Responsibility and Sustainability
Strategic Management
Integrative Case Study
About the author(s)
John Kew
John Kew is an educational consultant and has written flexible learning material for the CIPD¿s Professional Development Scheme.
John Stredwick
John Stredwick is Senior lecturer at University of Bedfordshire and has authored six books. He is Visiting Associate Professor at Webster University (US) based in Regents Park.
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