Description
Do you want to add value to your organisation through the choices you make? By evaluating the return on your investment in learning, you can add value to your organisation.
Collect and understand the essential baseline measures that will help you to:
- work out your ROI
- engage the learner
- gain management commitment
- build success into all training and development activities
- prioritise resources to achieve the greatest value for your money
- enhance the credibility of the training team.
This book shows that effective evaluation isn't just about justifying your job, it's about making value-based choices that will improve and strengthen the impact of the training you provide.Contents
Introduction
PART 1: BUILDING THE FOUNDATIONS FOR EVALUATION
How to Make Managers Understand your Role
Putting Evaluation in its Proper Context
Evaluation - the Theory
PART 2: DEALING WITH THE PRACTICALITIES
The Baseline, Added Value, Evaluation and Learning System
ROI - What it Can and Cannot Do
Evaluation Tools and Techniques
Practical Considerations when Applying the Baseline Evaluation and Learning System to
Different Interventions
Appendix 1: The Top 20 most Common Questions about Evaluation and
ROI and some Model Answers
Appendix 2: A Short Critique of other Evaluation Models
Appendix 3: Reporting and Presenting Evaluation Data and Information
Appendix 4: An Evaluation Algorithm - Follow the Simple Steps
Appendix 5: Key Terms in Evaluation and Learning Systems Thinking
Appendix 6: Coaching Agreement
Authors
Paul Kearns
Paul Kearns is Director of PWL, an HR and training evaluation and measurement consultancy. He has worked in the field of HR, training, development and learning since 1978 and began specialising in training evaluation and ROI in 1991. He has a global reputation as both a consultant, facilitator, trainer and conference speaker.
He has written several books on HR and training matters, all with a focus on measuring benefits in terms of business results.
Reviews
'An excellent book that makes the subject of evaluation much simpler...The theory is clear and passionate - the author really believes in the importance of learning and how it needs to be tied into business objectives...This is a very pragmatic book, to be kept on-hand and referred to regularly'.
Training Journal, August 2005