Apprentice 12: Why Stella shone and Chris will be OK and what it tells us about Britain’s talent travesty.
John McGurk
'And finally... Stella won Apprentice 2010 because she actually exhibited the best marketing, people and influencing skills. She was also the best in terms of her learning journey. She managed the final team task of developing a new brand of alcoholic drink brilliantly. It was her inspiration to come up with the fantastic idea of Urbon, as a female friendly “soft” variant of bourbon. She also pitched very well and kept her team under a firm leash. Though we only see edited highlights she managed to put out a team bickering bushfire with humour and authority. Chris on the other hand was studiously ignored by two key members of his team when he specified that the new drink Prism should be clear. That probably told Lord Sugar something.'
You can read the rest of John’s blog here - http://www.cipd.co.uk/news/_johnmcgurk
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