TNG meeting - Social Media: Prepare, Plan, Participate, Appraise (event now fully booked, waiting list in operation)

Shelley Pearson has worked exclusively with business owners in cohesively modelling their businesses for growth since 2007. Her consultative specialism has been in franchising and ‘systemising’ businesses for independence from the owner. Her particular strength is in seeing a business as a working whole and in ensuring that the marketing, communication and online strategies are energetically intertwined.

She has a particular interest in businesses who market all or part of their businesses online and how this impacts their working lifestyle. She has been actively involved in social media in her businesses since 2008.

Shelley will look at leveraging social media for the HR / Training Professional, which will include a broad outline of all of the following social media platforms and how businesses are using them:

• Facebook (Groups, Personal Profiles, Pages and Adverts)
• Twitter
• LinkedIn (Groups, Personal Profiles, Pages and Adverts)
• Google+ (Personal Profiles, Pages and Integrated Search)
• Blogging
• Social Bookmarking Sites
• Social Location Based Services

She will also discuss the key elements to having a social media strategy and policy and what "participation" really means

• Email Eleanor Lloyd Jones, Regional Branch Co-ordinator