Employer branding

A selection of recommendations, best practice insights and activities to help with planning and carrying out the different tasks in an M&A integration process.

In this month s podcast we use new research on the impact of mergers and acquisitions on employer brand to explore the idea of organisational authenticity. What does authenticity look like, why is it fundamental to building trust and what threatens it?

Outlines what employer branding is and why it matters for HR. Looks at developing a brand and how organisations benefit. Considers value proposition and employee segmentation. Includes the CIPD viewpoint.

Research commissioned from Bernard Hodes on the impact on the employer brand of the process of change brought about by a merger or acquisition. With a link to the full report for CIPD members only.

Based on content gathered from practitioners, consultants and academics, provides practical pointers and case studies to help navigate employer branding in the current economic context.

Report of the eighth Voice and Value event held on 14 March 2008, organised jointly by the London School of Economics, CIPD and London Metropolitan University.

Nearly one in three jobseekers said HR had handled their redundancy poorly, according to research from an online careers advice service.

Breakthrough Breast Cancer has created a new board-level HR role, which it says will help to promote its new brand values through the people strategy.

Swingeing job cuts could be avoided by income growth