In a Nutshell: Issue 65


Despite the power of social media as a communication tool, its impact on employee voice is not well understood. Most of the current research focuses on the negative aspects rather than its potential for enhancing the employment relationship. So, is social media an untapped resource in workplaces? When used alongside other voice mechanisms, it may open up a channel for previously unheard employee voices to express themselves.

Louisa Baczor

Reviewed by:

Louisa Baczor, Research Adviser

Louisa joined the CIPD in February 2015 as a Research Associate, responsible for supporting work on developing the people management profession for the future. She gained experience studying the changing nature of the HR function during a Master’s at the University of Bath, with a research project on perceptions of the trustworthiness of HR. Louisa has an undergraduate degree in Psychology.

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